Why DSPM and DLP Must Work Together

GTB Technologies

 

Why DSPM and DLP Must Work Together and Why GTB™ Built Them That Way Before 2022

 

Enterprise data security is under strain. Sensitive data now runs across cloud platforms, endpoints, SaaS applications, and AI-driven workflows, yet many security programs remain fragmented. Tools are deployed in silos, policies are inconsistent, and teams are left to react to risk rather than control it.

The question is no longer whether organizations need Data Security Posture Management (DSPM) or Data Loss Prevention (DLP). They need both — working together.  GTB Technologies® recognized this well before 2022, long before DSPM was formally defined as a market category.

DSPM Without DLP Is Visibility Without Control

DSPM provides critical insight into where sensitive data resides, how it is accessed, and how exposure changes over time. Discovery and posture assessment are essential foundations, especially in cloud-first environments.

  • But DSPM alone does not protect data.
  • Identifying exposure does not stop misuse.
  • Scoring risk does not prevent exfiltration.
  • Reporting posture does not enforce policy.
  • Without DLP, DSPM remains observational.

Traditional DLP Without DSPM Is Control Without Context

Traditional DLP focuses on enforcing policy — blocking, alerting, or monitoring data movement.    The result is over-blocking, excessive alerts, and operational friction that erodes trust in security controls and slows the business.

Effective DLP requires continuous posture intelligence.

Why GTB™ Unified DSPM and DLP Early

Long before 2022, GTB™ built a platform that continuously discovers sensitive data, understands it at the content level, evaluates risk in context, and enforces policy in real time — across data at rest, in motion, and in use.

What the market now labels as DSPM was never a separate module or reporting layer for  GTB™ . It was designed as an enforceable state, tightly integrated with content-aware DLP and automated response. When posture changes, enforcement adapts immediately — without handoffs between tools or delayed workflows.

Content Awareness Is the Critical Link

Many modern DSPM and DLP tools rely on metadata, labels, or inference. These approaches scale quickly but often sacrifice accuracy, especially with unstructured data.

GTB™ inspects the actual content of data to determine sensitivity and risk. This improves the accuracy of DSPM posture and enables precise DLP enforcement.

From Posture to Protection

The market’s growing focus on DSPM reflects a recognition that data security must start with understanding the data itself. But visibility alone is not enough.

By unifying DSPM and content-aware DLP into a single platform — built years before 2022 —  GTB™  has enabled organizations to move from observing risk to controlling it.

That is what modern data security requires.

Visit our website: thebestdspm.com

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Testimonials

100% Catch Rate for Data Leakage? You Bet!
We give this product our SC LabApproved Rating, the highest recognition we offer"
Forcepoint Investor - Private Equity
"I head the Investment and Strategy team at ###. I have been working closely with Forcepoint,...

They are highly impressed with GTB’s all-in-one DLP solution and its ability to discover, classify, detect, and protect companies from threats in a seamless manner.”
Best in Class Solution!
I am an investor at Bain Capital specializing in cybersecurity and infrastructure ... We have been doing a deep dive into the enterprise data space since our investment in Ata#####, and have found data loss prevention one of the largest pain points. Many firms lack comprehensive data privacy policies and solutions.

We see GTB’s platform as a direct response to address this problem, and we feel it is a best-in-class solution.

Nov. 16, 2022 lkin
City & County of San Francisco
"Each department faces unique regulatory challenges and data security must both protect vital data without interfering with critical business. That's why the City replaced its previous DLP and encryption solution with Avanan Data Protection and Encryption. Within days of deployment, the City saw a 30% improvement in the use of data encryption. " GTB catches the events which others missed! CISO City & County of San Francisco, using GTB Inspector for Data in Motion via GTB OEM Avanan 2020
Best company to work with
GTB continues to be the best company to work with in our entire portfolio. I’m happy for GTB’s great success while still making MIDFLORIDA feel like your most important customer. Please consider me for a reference anytime.
IT Security Manager
Best company to work with
GTB continues to be the best company to work with in our entire portfolio. I’m happy for GTB’s great success while still making MIDFLORIDA feel like your most important customer. Please consider me for a reference anytime.
IT Security Manager
Blue Cross ... Meeting our complicated needs
Over the years, our environment has become increasing complicated as we continue to improve our security and data protection posture. GTB Technologies has demonstrated time and time again its ability to be agile in meeting our needs. We have seen other (larger) companies struggle to understand issues and communicate them within their company to work toward delivering a solution. This has not been the case with GTB.
LA Metro
“Security is a large initiative for LA Metro, as we continue to grow our network and infrastructure to meet our growing needs that support those living, working and exploring LA County,” said Los Angeles County Metropolitan Transportation Authority Senior Director of Engineering Richard Bezjian. “Our existing email protection would simply not be enough on its own to deliver the strength of protection required to identify and stop today’s cyberattacks. SonicWall delivers additional security efficacy with a competitive TCO.” utilizing GTB Inspector for Data in Motion OEM solution
Best DLP Solutions 2021
Best DLP Solutions 2021
Best DLP Solutions Provider 2020
Best DLP Solutions Provider 2020
CISO - Global Financial Institution
I can't wait till you go public to buy your company shares!
Winner 2019 Best DLP Solutions
Winner 2019 Best DLP Solutions, the Global 100 program is a benchmark of the very best industry leaders, exemplary teams and distinguished organisations.
Great Job All
From all the DLP solutions we have seen, yours Stands out and I believe you and the team are in for a great one. The new UI is so impressive. Great Job All
Winner - Top Microsoft Solution Provider 2019
GTB Technologies is the Data Protection solution that can prevent the loss of data from Malware and trusted insiders by blocking sensitive data. 2020, January
GTB Gets The W-I-N For DLP In 2019
GTB Technologies was recently crowned the winner of Acquisition International’s cyber security award in the data loss prevention (DLP) category for its anti-malware and insider threat capabilities. AI noted specifically that, “[o]ver the past 14 years, GTB Technologies has delivered unparalleled innovations to the data protection and governance market,” which has culminated in a “data recognition platform that couples the power of proprietary intelligent processes with mathematical science.”

For these reasons, GTB is a top choice among those who take data protection seriously and is used by major players across industries, including finance, healthcare, defense contractors, and government.
Most Advanced DLP
"GTB has one of the most advanced DLP solutions on the market and we are proud to have them as a partner. As soon as we added them to the Avanan Cloud Security Platform we started seeing our customers testing and then purchasing their solution on our platform" Gil Friedrich, CEO Avanan
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